Saturday, December 4, 2010

So, What Do the Masses Think About the Samsung Galaxy Tab vs. Apple’s iPad?

galaxy tab vs. ipad
Samsung’s Galaxy Tab is the highly anticipated, extremely hyped-up tablet that was released worldwide about two months ago. In mid-November the device was made available at all four of the major wireless U.S. carriers, Verizon, Sprint, AT&T, and T-Mobile, which is sure to help boost the Galaxy Tab's sales numbers.

So, how has it done so far you might ask? Well, just recently, Samsung reported that they had sold over 1 million devices. But how does this compare to Apple’s iPad when it was first released? The larger 9.7 inch screen Apple iPad went on sale this past April and hit the 1 million devices sold mark in about a month, meaning that comparatively the Galaxy Tab is definitely behind numbers-wise. You must consider though that the iPad was a novelty that drew people in with its exclusive uniqueness. It had no real competition when it was released. When taking this into consideration, it shows that realistically Samsung is doing quite well with their Android-based 7-inch screen Galaxy Tab.

The Thanksgiving weekend is sure to have spurred the Galaxy Tab sales, although Samsung has not yet released those sales figures. Individual carriers have said that they are very encouraged by the sales of the Galaxy Tab, but they also have not revealed any of those numbers.

As of right now, despite Samsung’s best efforts to market their new product, it seems as though the iPad will be the dominant tablet this holiday season. In a survey conducted by Piper Jaffray, a hearty 85 percent of respondents said that they preferred the iPad over the Galaxy Tab.

Senior research analyst Gene Munster wrote, "Although we expect both platforms to find success in the market in [2011], we believe iPad is taking an early lead over competing Android-based tablets like the Samsung Galaxy Tab."

Now it is important to note that the survey was only taken by 65 people, and the Galaxy Tab really hasn’t been out very long, while the iPad has had close to eight months to make its impression. Piper Jaffray chose people at random to participate in their survey. They asked individuals on their way in or out of a large national retail chain store to spend some time with both the Galaxy Tab and the iPad, and they then asked them which device they preferred.

The survey also asked people about their perceived value of both the devices. Respondents said that they felt the iPad (3G + Wi-Fi) was worth $417 (34 percent below its actual price) and that the Galaxy Tab was worth $283 (53 percent below its actual price). People seemed to think that the iPad seemed fancier than the Galaxy Tab. It is interesting to consider what people really felt the value of the devices was. "While the iPad is priced $30 higher than the Galaxy Tab, the perceived value of the iPad was $134 higher," said Munster.

Although right now it seems that the iPad is the preferred device, Piper Jaffray said that they believe both tablets will be successful.

"While we expect both the iPad and Android tablet platforms to find success in the market, we believe iPad is taking an early lead over competing tablets," the report said. "We are modeling for Apple to sell 13 million iPads in [2010], an estimated 89 percent market share with very limited competition; however, we estimate this share will drop to 53 percent next year, with Android-based tablets attracting 33 percent of the market. "

In Apple’s fourth quarter which ended October 31st, they reported that more than 4 million iPads had been sold, and analysts estimated that prior to the Thanksgiving weekend about 8 million iPads have been sold overall since its release. Despite this, Samsung is a fantastic company that is respected by many. The Galaxy Tab also features some things that the iPad cannot offer. I believe that the device will most definitely be a success. It just needs a little time to catch up with the iPad.

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