When it comes to the mobile smartphone business, manufacturers are trying everything they can to outdo their competition. One of the big things that manufacturers try to push to consumers is storage space. For people who use their phones a lot and use a lot of applications and things, storage is a critical issue. There is nothing more upsetting than having to go through your phone and pick and choose what you want to keep and what you need to get rid of, especially if pretty much everything in your phone is essential or valuable to you.
Right now there's a pretty standard model for phone storage capacities. The old model used to be 16GB, 32GB, and 64GB. Recent phones have upgraded this to 32GB, 64GB, and 128GB. However, these phones tended to take away the option for users to add external storage, like MicroSD cards, which didn't go over too well with consumers. But it seems like the people over at Asus are aiming to make any concerns about smartphone storage a thing of the past.
CEO of Asus Jerry Shen recently announced the pricing and availability of the ZenFone 2, the ZenFone 2 Deluxe, the ZenFone 2 Laser and the ZenFonr Selfie for users in Brazil. The announcements came by way of the famous Ibirapuera Auditorium in São Paulo, which was designed by world-famous architect Oscar Niemeyer. In addition to that, Shen also announced the upcoming ZenFone 2 Deluxe Special Edition model.
According to Shen, "We are very excited to bring our latest ZenFone models to the Latin American market. They offer Latin American consumers empowering luxury with perfectly-balanced beauty, functionality, and performance, together with a premium user experience that can be tailored to the individual needs of mobile users."
But what does all of that have to do with storage space? Well, that's where the Zenfone 2 Deluxe Special Edition comes into play. This smartphone is a brand new addition to the successful ZenFone lineup and comes with 4GB of RAM and a staggering 256GB of internal storage. You read that right, 256GB of storage. Mind you that's 256GB of internal storage, which means this is what you get when you get the phone.
This phone is nearly identical to the high-end version of the original ZenFone 2 but with a faster Atom Z3580 processor. In addition to that, this phone also comes with a MicroSD slot, meaning that this phone can top out at an incredible 384GB of storage. The phone will be available in 2 colors, one with a diamond-pattern back and the other with black and gray diagonal stripes. Both will have an orange trim around the front screen and navigation panel, as well as around the volume buttons on the rear.
The unfortunate thing is that this phone has only been announced for distribution in Brazil and will most likely be made by the local manufacturing branch of Foxconn specifically for that market. While there have yet to be any indications of a wider release market, I think it is safe to say that Asus is probably going to take a good look at how well the phone does in Brazil and then make a decision on whether or not to expand production.
Regardless, the fact that a phone with the potential for 384GB of storage even exists is fantastic. Hopefully, more smartphone manufacturers take a cue from Asus and start offering bigger storage capacities on their phones (or, at the very least, they stop removing the option for external storage!).
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